Fuji Xerox Printers Blog

Michelle Rochford

Michelle Rochford is marketing communications manager with Fuji Xerox Printers.  In this role, Michelle is responsible for developing marketing communications collateral and managing the Fuji Xerox Printers’ public and channel websites.  She also coordinates Fuji Xerox Printers’ public relations, events, communications and advertising activity. Michelle has worked in the marketing sector for over 13 years and joined Fuji Xerox Printers in 2003 as marketing communications coordinator.
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Recent Posts

4 Smart Ways To Find Help For Your Fuji Xerox Printers And Devices

Posted by Michelle Rochford November 22, 2016 at 7:01 AM


“The only mistake you can make is not asking for help.” Sandeep Jauhar

To borrow a famous phrase: sometimes we get by with a little help from our friends. For all those other times we can get by with the help of our printer service provider.

Yes, our online environment has fostered an environment of independence. We all want to be problem solvers, and we all want to ‘go it alone’ when it comes to assessing and fixing our problems. Why else would WebMD have gained such popularity?

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Topics: Business Solutions, Printing Help

How Cloud Based Business Solutions Keep SMEs Efficient And Competitive

Posted by Michelle Rochford November 2, 2016 at 7:02 AM


Gone are the days when employees were office-bound from nine to five. Today, more and more businesses of all sizes have realised that employee mobility can increase revenue, boost employee productivity and even reduce costs. For instance, why have a huge office space if most of your staff is made of sales reps or tradies whose job is mostly in the field?

Smart phones, tablets, laptops – even in BYOD (Bring Your Own Device) systems, apps and the cloud are just a few tools that help small businesses stay competitive in their industry and keep their workforce mobile. Employees can collaborate, share documents and even attend meetings from a distance. With less time spent returning to the office and more time to focus on truly important tasks, everybody wins – employer and employees alike.

Still, there are some things that even mobile workforces need an office for. One of these tasks is printing – indispensable for real estate agents, sales reps and even tradies who need to print quotes, plans, invoices and essential business paperwork. Luckily, the latest technology makes printing faster, more user-friendly and simpler.

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Topics: Mobile Printing, Small Business, Smart@Work, Cloud Business Solutions

You’ll Be Surprised How Important Colour Printing Is For Small Business

Posted by Michelle Rochford October 25, 2016 at 7:04 AM

Colour printing is a powerful asset. It can influence and attract, or do the exact opposite, repel and mislead. Graphic designers spend a lot of time choosing the colours for logos, presentations, business cards and all other sales and marketing materials, but without the right printer all their efforts are in vain.

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Topics: Colour Printing, 315 Series

3 Things To Look Out For When Choosing The Best Wireless Printer For Your Small Business

Posted by Michelle Rochford September 6, 2016 at 7:00 AM

Wireless printers allow you and your staff to work in a highly mobile and flexible manner. Different staff members, each working on multiple mobile devices, can quickly and easily access the powerful features of the printer, turning digital files on a small screen into full colour prints, or transforming printed assets into digital files via scanning.

Let’s find out more about the different wireless printing options, and what you should look out for when choosing a wireless printer that will be truly helpful for your business.

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Topics: Wireless Printing, Mobile Printing, Small Business

11 Ways Going Green With Office Printing Will Cut Costs

Posted by Michelle Rochford July 2, 2015 at 10:00 AM

Energy consumption is a hidden cost of printing that many small businesses over look. Running multiple, high-cost copiers or desktop printers can be inefficient and expensive and can result in high energy usage and a bigger carbon footprint. It can also generate a significant amount of waste in the form of paper, toner and ink cartridges each year.

If you’re a business owner or office manager it is worthwhile assessing your current printing usage and learning how small changes can make a big difference to your carbon footprint and costs. Here are a few things to consider:

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Topics: Carbon Footprint, Green Printing, Printing Costs

The Fuji Xerox Rainforest Rescue Partnership In Pictures

Posted by Michelle Rochford June 25, 2015 at 10:00 AM

This week, we take you on a visual journey in celebration of the wonderful work that has been achieved at the recent ‘Plant a Rainforest’ event run by Rainforest Rescue through the support of fundraisers. The Fuji Xerox Printers team have raised $6,430 to contribute to this important event. Caring for our environment is a core focus for Fuji Xerox Printers. It’s important to us to support this cause as it’s a realistic vision that can be achieved simply through initiative and support. Together we can make a difference to the preservation of this critically important region with its remarkable biodiversity home to many species.

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Topics: Rainforest Rescue

Fuji Xerox Printers raises $5430 for Rainforest Rescue

Posted by Michelle Rochford June 1, 2015 at 10:00 AM

Since January this year, Fuji Xerox Printers has been proactively supporting Rainforest Rescue through a staff and partners fundraising program and to date have raised $5,430.00. Our commitment was to raise money to help restore the critical Striped Possum habitat in the Daintree by enabling Rainforest Rescue to plant 100 trees per month.

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Topics: Sustainability, Rainforest Rescue

Rainforest Rescue Update: Fuji Xerox Printers’ Daintree Restoration

Posted by Michelle Rochford April 16, 2015 at 10:00 AM

As I mentioned in earlier articles Fuji Xerox decided to partner with Rainforest Rescue this year as one of our sustainability projects. Specifically supporting the habitat of the Striped Possum in the Daintree.  We have a goal to achieve $9,000 in funds and to plant 100 trees per month.You can learn more about the importance of the Daintree here. 

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Topics: Rainforest Rescue

Rainforest Rescue Partnership Update: The Striped Possum Has A New Neighbour

Posted by Michelle Rochford March 19, 2015 at 10:00 AM

In February we introduced you to the Striped Possum who lives in the Daintree.  What is the connection with Fuji Xerox you maybe asking? At Fuji Xerox we’re committed to Corporate Social Responsibility and have many initiatives working towards a sustainable environment and community. You can learn more about our sustainability projects here. 

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Topics: Sustainability, Rainforest Rescue

4 Ways Printing Technology Reduces Office Frustrations Beyond Printing

Posted by Michelle Rochford February 19, 2015 at 4:07 PM

In an effort to understand how we can improve office efficiency with our printing technology we recently conducted an online survey with CoreData and 1,000 SMEs to learn more about the office habits, needs and frustrations.

It comes as no surprise to learn that the issues that most frustrate Australians in the office tend to be IT related. The most common office frustrations were software problems 33.5%, followed by messy workspaces 29% and then hardware problems 27.3%

At Fuji Xerox we’re committed to providing office solutions that improve efficiency in the workplace that lead to a happy and enjoyable work environment, and more productive team.

The purpose of this article is to share technology that goes beyond just printing, to give you the office solutions you need.


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Topics: Office Printing

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