Fuji Xerox Printers Blog

SMEs: Learn How To Improve Productivity With These Business Solutions

Posted by Glenn Gibson November 6, 2014 at 4:30 PM

As a business owner are you frustrated with staff productivity, IT problems or budgeting issues?  If so, you’re not alone, a recent study revealed:

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Topics: New product launches, PlanetPress, Business Solutions

Showcasing The Cartridge-Free ColorQube 8900 With Solid Ink Technology

Posted by Anthony Toope February 1, 2013 at 4:15 AM

Topics: New product launches, Solid Ink, Colour Printing

Black Magic At Launch Of New Mono Range

Posted by Thomas Dickson July 27, 2012 at 1:04 AM


Last week we rolled out the black-and-white carpet for the launch of four new Fuji Xerox monochrome printers at the trendy RTIST Gallery in Melbourne. With a little help from the city’s most acclaimed street artists, Lamborghini and Gadget Guy Peter Blasina, we created an event that will long be remembered for bringing the magic back to black.

I’m excited that we’ve revitalised our monochrome offering for home office users and SMBs. Mono devices currently represent more that 75 percent of all single function printers sold. Plus, as technology becomes more affordable and businesses continue to face pressure to cut costs, the single function 21-30 page per minute segment is forecast to grow by more than 40 percent in the coming year alone. This clearly represents a significant opportunity for the channel and office equipment retailers.

Four new mono laser printers were launched at the event - the single function DocuPrint P355d and DocuPrint P255dw and the multifunction DocuPrint M355df and DocuPrint M255z. Incredibly affordable, they lead the way with superior print quality, cost effective print management and a host of eco-friendly features.

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Topics: Monochrome Printing, New product launches

The Power and The Passion

Posted by Anthony Toope March 31, 2012 at 3:04 AM


In the past few weeks I’ve been involved in two major product launch events where I had the opportunity to meet many of our customers. First we launched the Phaser 7800 at an exclusive customer event and then we profiled the new ColorQube at the launch of ECOdirectory, a new website that promotes environmentally sustainable products and services.

The Phaser 7800 launch was held in Sydney and, while we believed we had created a compelling reason for people to attend, we also knew that Sydney can be a difficult city to host events in. Most people commute to work from reasonable distances and when you combine this with the often immobilising state of Sydney traffic and the pace of city work life generally it can be hard to judge attendance rates on the day.

We shouldn’t have been so concerned. Attendance was five times larger than we had anticipated based on the normal industry averages for events of this kind.

It was an amazing result and, at the same time, it was a perfect reminder of the power a strong brand carries. The Fuji Xerox brand has been painstakingly built over many years to stand for innovation, quality and reliability. It is a market-leader by sales volumes in nearly every category it sells in.

So it should have also been no surprise that more than half of our attendees were existing customers. These were people who wanted to continue their involvement with our brand and see for themselves what the Phaser 7800 can deliver.

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Topics: New product launches, Sustainability, Solid Ink, Phaser 7800, Colour Printing

New Printers Unleash Opportunities For Sales

Posted by Michael Johnson February 21, 2012 at 3:44 AM


As a business entirely focused on sales through the channel, a key focus for us is helping you identify your customers’ changing needs and developing products and solutions that enable you to take advantage of the latest market trends.


WorkCentre 3550

Last week we extended our range with the launch of the WorkCentre 3550, the Phaser 6700 and the revolutionary Phaser 7800 – a printer which we believe delivers a ‘new gold standard in colour printing’. We’re particularly excited about these new printers and are confident that they will provide you with opportunities to reach out to both new and existing target markets, further maximising growth and profitability.

Over the coming period, the colour market is expected to grow by 40%[1] and this growth is predominantly in the value product segment which provides higher ongoing annuity for channel partners. We are also seeing more and more businesses demanding outstanding colour printing at an affordable price – with this new range businesses no longer have to compromise.

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Topics: High Performance Workgroup Printers, New product launches, Multifunction Printers, Colour Printing, Channel Partners

Welcoming The New Gold Standard In Colour Printing

Posted by Guest Blogger February 15, 2012 at 1:10 AM

Guest blogger: Brian Jenkins,Technical Training and Marketing Manager, Major Accounts, Xerox North America

Brian was in Sydney last week to introduce the Phaser 7800 and share his experiences with the device with Fuji Xerox staff and selected channel partners.

Last week marked the launch of Fuji Xerox Printers’ new flagship printer, the Phaser 7800, to the Australia and New Zealand market.

I have been with Xerox for more than ten years now and I can honestly say that I have never been more excited about a product launch. This revolutionary device most certainly delivers a new ‘gold standard’ in colour printing and opens up new market and revenue opportunities for channel partners.

The Phaser 7800 is simply without peer, providing office and graphic arts printing capabilities in one device. It offers industry-leading colour quality tools, unrivalled media handling capabilities (up to 350gsm) and a range of premium finishing options. Better still, it is also extremely easy to use.

I know creative pros and business users alike will be impressed with Phaser 7800’s print quality. Throughout the course of last week selected staff, media, channel partners and potential new end-customers saw the printer in action. There’s just one word that summed up their response – wow.

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Topics: New product launches, Phaser 7800, Colour Printing

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